Burberry sales figures come up Rosie as model boosts fashion chain's profits

Her Midas touch was credited with boosting the fortunes of Marks & Spencer earlier this week.
Now Rosie Huntington-Whiteley, the Devon born model, has helped another British firm to beat the financial blues.
Luxury fashion retailer Burberry, which has used Miss Huntington-Whiteley as both a model and ambassador around the world, cheered the City with a better than expected sales performance yesterday.

The 25-year-old was unveiled as the face of the new perfume brand the Burberry Body earlier this year, with marketing shots showing her wearing a trademark trench coat and nothing else.
Earlier this week retail giant Marks and Spencer hailed the model’s luxury ‘Rosie’ lingerie range as a major success.
Her underwear collection was the fastest selling in the group’s history and the one shining element from a set of distinctly grey  sales statistics from M&S.
Miss Huntington-Whiteley’s relationship with Burberry has worked remarkably well for both parties since the fashion label’s chief creative director, Christopher Bailey, first picked her as the face of the brand in 2008.